Chris Jordan – Running The Numbers
February 28th, 2009 by john
This morning I was sent a link to an amazing collection of art by Chris Jordan called Running The Numbers. The thumbnail of the detail view to the right really doesn’t do it justice either – you have to see the full size image to understand exactly what this image is. What it represents is 28,000 42-gallon oil drum: the amount of oil consumed in the US every 2 minutes.
And then keep looking at the other images in the collection. Others that stood out for me were:
- One hundred million toothpicks, representing the number of trees cut down to support the junk mail business (what a total waste);
- One million plastic cups: the number used on US airlines every 6 hours;
- Two million plastic bottles: the number used in the US every 5 minutes (that’s an amazing 576 million bottles a day!);
- 426,000 cell phones being “retired” every day in the US (most probably still working perfectly);
- 1.14 million brown paper bags: the number used every hour in the US;
- And finally, 60,000 plastic bags: the number used every 5 seconds in the US (that is over 1 billion every day).
In addition to the environmental issues represented by these numbers I’ve highlighted, there are also other social issues in the collection, including an image representing smoking, healthcare and even the issue of prisoners, both in the US and in US run detention facilities outside the US.
Light Bulbs
One image though I have a slight disagreement with: the image of 320,000 light bulbs floating in space. Said to be equal to the number of kilowatt hours of electricity wasted in the United States every minute from inefficient residential electricity usage (inefficient wiring, computers in sleep mode, etc.). The issue I have with this statement is that it is missing the real solution to this problem. The solution is not for consumers to unplug everything. The solution requires two parts:
- More equipment designed to really use a lot less power when in sleep mode;
- More electricity being generated from clean and renewable sources.
The second of those is perhaps the most important. Once we can produce enough electricity from clean renewable resources, why shouldn’t we use it to make our quality of life better? Sure, cutting consumption helps keep the bills low, and in the short term, while the world still depends heavily on dirty coal, and other non-renewable resources for our electricity, will help reduce emissions. But the logical extrapolation of that argument is to say that we should just stop using electricity completely. That’s a stupid argument. Much better to talk about how we can use technology to bring our clean generation levels in line with our consumption needs. Sure, don’t waste electricity unnecessarily, but the Vertography position is one of moderation. Sleep mode, done correctly, is a useful compromise, and better than just leaving the kit on all the time!



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